For years, the marketing funnel has been pitched as the magic journey that customers and prospects...Read More…
Tag: Awards
June 2, 2016 by AMA Rochester
2016 Pinnacle Awards Highlights
Thanks to our sponsors and attendees for celebrating the amazing work and talent of our local... Read More…
April 25, 2014 by AMA Rochester
NEWS RELEASE: Rochester Marketing Professionals to Be Recognized at Upcoming Awards Event
Finalists Announced for the AMA|Rochester Pinnacle Awards Read More…
April 25, 2014 by AMA Rochester
Rochester Marketing Pros to Be Recognized at Upcoming Pinnacle Awards Event
Finalists Announced for the AMA|Rochester Pinnacle Awards Read More…
January 10, 2014 by AMA Rochester
Authoring Award-Winning Pinnacle Award Entries
We’ve all filled out our share of award submissions and other applications for recognition and... Read More…
September 10, 2013 by AMA Rochester
Strategy, Discipline, Resourcefulness Drive 14% Increase in Impressions Despite Budget Cut
We applied strategy, discipline and resourcefulness in approaching our 2012 online media plan. Not... Read More…
August 13, 2013 by AMA Rochester
Aligning Social Media Strategies to Global Market Share Opportunities
Much of the growth in the healthcare industry is taking place outside of the United States- yet... Read More…
July 30, 2013 by AMA Rochester
Expanding Awareness of B2B Product with Branding
With the goal of ultimately raising awareness and changing the limited perception of its target... Read More…
July 23, 2013 by AMA Rochester
Doing more with less…and how it paid off
How the 2013 Pinnacle Award for the Interactive/Mobile category was won. Read More…
July 16, 2013 by AMA Rochester
Dimensional Party Invitation Delights Guests
By Bob Green, President and CEO, The Verdi Group Read More…